A recent research report shows that by 2015 more US Internet users will access the Internet through mobile devices then through PCs or other wire line devices. As the demand for smart phones continues to rise, and media tablet sales explode the number of mobile Internet users will grow significantly.
It is expected that in 2015 $1,285 Billion will be spent on ecommerce by mobile users with is significant growth compared to the 2010 figure of $708 Billion. For those of you who are savvy Internet business owners you’d realize that this transition to mobile Internet usage creates a major opportunity for your business.
An opportunity which you need to start preparing for now, you see, unfortunately many websites are not built to be mobile friendly. Especially sites that are a few years old, so if you want to position your business to capitalize on this mobile market, then you need to start making changes now.
Fortunately technology has made it easier for sites to become mobile browser friendly, so if your site is on a content management system then it should be a simple move. For example, if your site is built on wordpress there are now themes and plug ins which allow a mobile version of your site to be generated. This means the cost of becoming mobile friendly is low and you can capitalize on the growing market.
Now, if you’re in the planning stages of building a website then this is the ideal time for you to get mobile ready. Here’s 2 things you should do to ensure you’re mobile friendly:
- Don’t Use Too Many Images
Images slow down the load time of a page and when someone is on a slower connection, like a mobile connection, you need to lighten the load. Also it’s important to note that images will appear smaller on a mobile, so ask yourself if you really need that tiny image!
- Don’t Rely On Flash Or Javascript
Not all mobile devices are able to serve up Flash and Javascript so it’s generally a safe bet to avoid these technologies. Stick to plain HTML/CSS standards and great design to pass your ideas to your audience.
Now is the time for you to become mobile friendly and start making changes to your website to ensure you are positioned for the upcoming mobile user rush.
Leave a comment below and let us know how often you find a site that’s not mobile friendly!
